With over 22,000 WordPress plugins in their Plugin Directory, writing a top 10 list is dangerous. After all, what standards should we use? Most downloads? Highest ratings? Plugins all add different features so it’s hard to compare them objectively. For some projects one feature may be more important than another. Sometimes a specific feature may
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No Comments » Posted by robmillard Google Analytics’ Custom Variables may seem daunting for a web marketer with relatively little technical knowledge, but they’re actually quite easy to implement and use (especially if you’re using WordPress). This post will show you how to easily track blog post authors using Custom Variables, and also explores some of the reporting
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Last month, Google announced a new way to tag news articles that allows webmasters to assist Google News in properly categorizing their posts. From the official blog of Google News: …we’re excited to announce a news_keywords metatag. The goal is simple: empower news writers to express their stories freely while helping Google News to properly
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If you’re not yet familiar with the term or practice of “social reading,” get ready for a crash course. With their first iPad app, the German start-up company Frankbooks enables users to communicate with other readers, as well as with the author or a particular character from the novel via an integrated Facebook plugin, the
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This week on the Affiliate Thing podcast, Shawn Collins and Lisa Picarille talk about things entrepreneurs never say, Hilton New York selling out for Affiliate Summit East 2012, and bloggers unhappy with how they were portrayed on The O’Reilly Factor. They also talked about the Facebook comments plugin on WordPress, LinkShare Symposium, the best affiliate
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Rapportive is a contact management browser plugin for Gmail that is really useful for networking online. When you send or receive an email to a contact, Rapportive pops up a column on the right with details on the social networks for that person. You can see their photo, recent Tweets, links to their Facebook and
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Affiliates were asked “Do you cloak/redirect links?” for the 2011 Affiliate Summit AffStat Report. The majority of respondents, at 59%, said no, and the remaining 41% indicated they do cloak their links. I’ve been cloaking affiliate links for as long as I can remember – first through meta redirects, then via an .htaccess file, before
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Affiliates should be split testing their landing pages, but many I’ve asked have never bothered. For the uninitiated, split or A/B testing is a process where you serve up different versions of your page to different visitors to determine which is more effective. I’ve tried various ways in WordPress and found they were largely a
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Posted by randfish Earlier tonight, I sent out the following tweet: Have any questions about search, social, content, conversion or analytics you want answered? I'm taking requests for the Moz blog tonight — Rand Fishkin (@randfish) January 24, 2012 I was clearly under-prepared for the amazing responses. In order to tackle such a magnitude of
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