Introduction Today’s competition among brands for a particular niche is really tough and challenging. If this is not addressed properly, you will find yourself in the midst of brand giants that will cover your brand’s popularity. As an SEO professional, you should be able to find ways to deal with this and develop unique ways to stand out
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No Comments » According to the findings of a new study on social media usage, the time spent on major social networking sites ballooned between 2011 and 2012, expanding by approximately 30 billion minutes. “While Facebook, Twitter and Pinterest remain popular with users aged 30 and over, it’s the formerly niche social platforms such as Reddit, Github and
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I recently came across a great article about Penguin recovery by Gary Viray where he detailed his work to get some client’s over optimization penalties from the Google Penguin update lifted. I run a site that took a major hit by the April 24th Penguin update, and have been working for months trying to improve
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A common and convenient excuse for people who aren’t getting the traction they want with content marketing and SEO is that their industry is too boring and too specific, and as a result they can’t create interesting content. This is something that’s been talked about frequently by marketing blogs, and there are a lot of
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It’s the last day of the month, and we take a look at the movers and shakers in our industry, bringing you the most popular articles by number of Twitter shares. Naturally, Twitter metrics are indicative of an article’s popularity within the niche, but also an indication of quality. It is thus safe to say
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With an overwhelming amount of employment websites, how can job seekers be sure they are doing all within their means to completely immerse themselves in their job search? The answer: Search within your niche. Searching for a job in a specialized market can transform your search, and also boost your odds of actually connecting with
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I interviewed a U.S. super-affiliate client of ours who operates in a competitive niche in the finance industry. He agreed to take part in the interview and give us an insight into how the last 12 months have been for his website and his business on the basis that he remained anonymous so as to
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“In your mind which is more valuable, content or distribution?” This was the question posed by YouTube’s Vice President and Global Head of Content, Robert Kyncl, as he opened the Media Mastermind Keynote at the MIPCOM conference in Cannes, France on Monday. As his address unfolded, he demonstrated that you may produce some of the best loved content in history,
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Posted by stuntdubl This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Exact match domains have always been the source of a lot
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Not long ago, it was possible (and easy) to get nearly any page ranked for nearly any keyword by throwing enough exact-match anchor text backlinks at it. Starting with Panda 3.3 and continuing with Panda 3.4 and Google Penguin, that “Golden Age” of SEO has disappeared, and new-age SEO link building has changed dramatically as a
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