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Posts Tagged ‘experience’:

Kate Winslet Is Going Into Space

Kate Winslet scored a nice gift from new uncle Richard Branson: a $200,000 ticket to space on a Virgin Galactic flight. The Titanic star married Branson’s nephew Ned RocknRoll (yes, that’s his legal name) earlier this week in a secret ceremony in New York. However, the ticket wasn’t a wedding gift, or anything to do

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NFC to Play Key Role in February’s Mobile World Congress Barcelona

Published on December 27th, 2012 by admin in Mobile

February’s Mobile World Congress Barcelona will not only heighten and highlight the hype surrounding Near Field Communications technology, the convention will also put NFC squarely in the driver’s seat for the 2013 festivities. At February’s event, say organizers, the exhibitors, vendors, and attendees will find themselves at a convention where information and transactions are easily

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Point of Sale: Retail & Travel Weekly #15

Published on December 21st, 2012 by admin in Analytics

We won’t be publishing Point of Sale next Friday, December 28, as we enjoy a brief break over the holidays. We’ll return on January 4. Have a relaxing, enjoyable, and safe holiday! Here’s this week’s roundup of links of interest in Retail & Travel, from the thought leaders on our retail & travel consulting team:

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Google Analytics in Real Life: What would your customer experience look like?

Published on December 14th, 2012 by admin in Analytics

With the holiday shopping season in full swing, it’s important to ensure your website and digital marketing is running on all cylinders. Your potential customers should be able to find what they need on the digital shelf as easily as in real life. Sadly, many sites leave visitors frustrated – losing potential customers. However, the

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The Ultimate Case Study: Part 4 — Adobe Marketing Cloud Web Site

Published on December 6th, 2012 by admin in Analytics

Our digital marketing campaign has been in the market for over a month.  Let’s dive deeper into the Adobe Marketing Cloud web site experience and get an update on our social marketing. Learning #1: Brand-focused paid media drives significant traffic to our web site, but at a lower engagement rates then other traffic sources. In

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Responsive Web Design and Web Analytics

Published on November 21st, 2012 by admin in Analytics

Over the last year or so Responsive Web Design (RWD) has gained sizable attention within the web world.  With the rising tide of smartphones and tablets and the vast variety of screen sizes these devices represent, companies are looking for easier and more effective ways of providing their content across multiple screens.  Although RWD does

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Windows 8 Is Hard to Use While Drunk [VIDEO]

It’s a question many end-users don’t usually ask before deciding on a new laptop or tablet — will it be easy to use when I’m drunk? But the folks at Three Sheets Market Research sought the answer and ventured to find out what user experience is like when completely wasted. SEE ALSO: Everything You Need

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Pandora’s New Mobile App Will Rock Your World

Pandora updated its mobile app Monday, adding new features and completely overhauling its mobile music listening experience. More About: App, android, iOS, pandora

Lookcraft Takes the Pain Out of Shopping for Men

that introduces Mashable readers to compelling startups. If you would like to have your startup considered for inclusion, please see the details here. Name: Lookcraft One-Liner Pitch: An e-commerce site that helps men decide what to wear and lets them try out fashion items for free from the comfort of their own homes. Why It’s

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Personalising the Online Marketing Experience

Published on October 24th, 2012 by admin in Analytics

According to a recent Digital Intelligence Briefing, in association with Econsultancy, we found that the ability to personalise the web experience is becoming a fundamental requirement, with 52% agreeing that it is critical to their online strategy. Making sure that you create and deliver experiences that are relevant, unique and convenient will help to build

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